Cookie Policy

1. What cookies and similar technologies are

Cookies are small files stored on your browser or device. Similar technologies can include local storage, software development kit identifiers, device tokens, analytics tags, and security tokens used to recognize a session, remember settings, measure performance, and support service functionality.

2. Why we use them

• Keep the website and app secure and protect accounts from abuse.
• Maintain sessions, remember preferences, and support sign-in or core navigation.
• Understand reliability, usage patterns, diagnostics, and feature performance.
• Improve user experience and support product development.

3. Categories we use

Essential technologies

These are necessary for core operations such as authentication, account security, fraud prevention, session continuity, load balancing, and basic functionality. Disabling these may break important parts of the service.

Functional technologies

These help remember settings such as language, region, and interface preferences so the experience is more consistent and personalized.

Analytics and measurement technologies

These help us understand product performance, usage trends, and technical issues. We aim to use analytics in a privacy-conscious way focused on service improvement, measurement, and diagnostics rather than invasive tracking.

Advertising technologies

Ayura does not currently use third-party advertising cookies or similar technologies for cross-context behavioral advertising. If that changes, we will update this policy and any required consent or opt-out flows.

4. Third-party technologies

Some cookies or similar technologies may be set or supported by third-party providers that help us with hosting, analytics, security, authentication, communications, or embedded content. Those providers may process technical data according to their own terms and privacy notices.

5. Your choices

• You can manage browser cookies through your browser settings and controls.
• You can clear stored cookies, local storage, and related website data from your device.
• On mobile devices, you may be able to manage certain analytics or tracking permissions in device settings.
• Blocking essential technologies may prevent parts of Ayura from working correctly.

6. Regional notes

India

Ayura is launched from India and aims to apply compliance-minded practices for cookies and similar technologies. Where applicable law requires notice, consent, or user controls, we aim to provide them.

Europe / EEA / UK

Where required, we use consent-oriented approaches for non-essential cookies and similar technologies and provide users with choices to manage those preferences.

USA and other regions

Depending on your location, you may have rights to limit certain data uses or opt out of targeted advertising-related processing. Ayura does not currently use cookies for cross-context behavioral advertising.

7. Changes to this policy

We may update this Cookie Policy from time to time. When we do, we will post the updated version on this page and revise the "Last updated" date.

8. Contact

For cookie or tracking questions, contact privacy@ayura.app.